GEO & SEO for Australian small businesses
Make your services easier to discover and understand in traditional search and AI-assisted buying journeys.
Discuss this projectIs this the right
fit for you?
Service businesses and online stores that need clear service pages, reliable technical foundations and a measurable approach to search visibility.
What we would measure
Review qualified enquiries and organic traffic alongside visibility, accurate brand descriptions and citations in a fixed prompt sample.
What’s included
- A technical and content audit with a prioritised implementation backlog.
- A buyer-question map linking important questions to useful service pages or guides.
- Agreed improvements to answers, internal links, metadata and accurate structured data.
- A repeatable measurement sheet for search performance, sampled AI answers and qualified enquiries.
A practical
example.
Illustrative workflow, not a client case study.
The current process
A vague services page leaves buyers unsure whether you solve their problem.
The intended improvement
Dedicated pages explain who each service helps, its deliverables, limitations and the next step.
From discovery
to handover.
Record the existing baseline and agree a set of buyer questions.
Fix access and content gaps, then publish answers backed by your actual expertise.
Repeat the agreed checks and prioritise improvements from the evidence.
Scope before
surprises.
Search rankings, AI mentions and citations cannot be guaranteed. AI checks are samples, not a census of all answers. Paid media, large-scale PR and ongoing content production need a separate scope.
Cost and timing
We quote after reviewing requirements and access. The proposal sets milestones, acceptance checks, third-party costs and any support. A feasibility review or pilot can be scoped first.
Your questions
What is GEO?+
Generative engine optimisation (GEO) is work to improve how a business is discovered and represented in AI-generated answers. It combines useful, credible content with search fundamentals and observation of AI results.
Is GEO a replacement for SEO?+
No. Crawlable pages, relevant content, internal links and accurate business information remain important. GEO adds questions about how AI answers describe your business and which sources they cite.
Does schema or llms.txt guarantee AI visibility?+
No. Structured data should describe visible content accurately. Neither schema nor llms.txt guarantees inclusion or citations; Google does not require special AI markup for its AI search features.
Connected services
Start with one
useful change.
Tell us what’s slowing your business down. We’ll help define a practical next step.
Discuss your project